SEMA Show Special Events



SEMA Launch Pad the Next Great Business: Entrepreneurs Pitch Their Ideas

Monday, November 4, 2019 | 11:30am - 12:30pm | Westgate Resort & Casino, Theater

Witness the premier SEMA business competition that launches new automotive products and services. Now in its sixth year, this business competition offers top innovators, inventors and entrepreneurs under the age of 40 an industry platform to showcase their business for marketing a new automotive product or service. Hosted by Aaron Kaufman of ArcLight Fabrication, five finalists take center stage to prove to the judges that their product is the best. This is a MUST ATTEND for any automotive entrepreneur.


WOMEN ONLY: Gear Up Girl Networking Event, powered by SBN

Monday, November 4, 2019 | 3:30pm - 5:00pm | Las Vegas Convention Center, N264

Calling Female Professionals: The SEMA Businesswoman's Network (SBN) will again host the Gear-up Girl Networking event at this year's SEMA Show. Started in 2011, as part of the SEMA Education student program, Gear-up Girl is designed to connect female students with industry leading female professionals. Join us for this dynamic mixer that brings together generations of female professionals.


From the Streets to Celebrity Chef: Street Smarts for Business

Monday, November 4, 2019 | 8:30am - 9:45am | Las Vegas Convention Center, N258

Inspirational speaker Chef Jeff knows what it feels like to be hungry, and he knows what it is to struggle. In this presentation he shares two decades of life lessons that he gained on his redemptive journey from drug dealer to TV celebrity chef to nationally acclaimed speaker. With his 12 inspiring and pragmatic street-smart recipes for success, audiences will discover their hidden business aptitudes, make life-changing decisions, and secure personal and professional success. Seating is limited, so register today!


Education Seminars

Monday - Friday November 4-8, 2019 | 8:30am - 4:00pm | Las Vegas Convention Center, North Hall Meeting Rooms

The SEMA Show offers more than 75 free and several "pay-to-attend" educational events that cover everything from online marketing to customer service, collision repair, tires, industry trends and more. These courses are designed to provide practical tools, and they are presented by top industry experts. For a complete list of the 2019 schedule, visit


Women Driven Seminars

Monday - Wednesday, November 4 - 6, 2019 | Times Vary* | Las Vegas Convention Center, North Hall Meeting Rooms

Be inspired, empowered, and equipped with valuable tactics to transform your business. Through a combination of open and female exclusive sessions, attendees will gain keen insight into the influence of women professionals and consumers. *Visit for a complete schedule of Women Driven sessions.


SEMA Vehicle Reveal and SEMA Awards Presentation

Monday, November 4, 2019 | 5:00pm - 7:30pm | Las Vegas Convention Center, Outside Grand Lobby Entrance

Media will be given a sneak peek at some of the significant vehicles debuting at the 2019 SEMA Show and be amongst the first to learn what the SEMA Vehicles of the Year are by attending this Monday night media exclusive event. Held in conjunction with the Exhibitor Appreciation Reception, the SEMA Vehicle Reveal and the SEMA Awards Presentation give journalists and reporters advance content to shape their stories and news before the Show even opens. Refreshments are included for media at the event.

SEMA 2019 Vehicle Technology Briefings

Monday-Thursday, November 4 - 7, 2019 | 1:00pm - 2:30pm | Las Vegas Convention Center, N258

The Future of Racing, Automotive 4.0, Advanced Driver Assistance and their impact on the performance aftermarket. Three Vehicle Technology Briefings you don't want to miss – the latest advanced vehicle technologies, regulations and trends you need to know to succeed and prosper in the evolving specialty equipment market today, and tomorrow. Attend SEMA's Vehicle Technology Briefing Sessions and learn first-hand from over 25 Industry Experts, Technology Leaders, OEMs and Suppliers how to capitalize on new product development and business opportunities.


Exhibitor Appreciation Party - Featuring the SEMA Vehicle Reveal and SEMA Award Presentation

Monday, November 4, 2019 | 5:00pm - 7:30pm | Las Vegas Convention Center, Silver Drive

This is SEMA's chance to say thank you to exhibitors, get a sneak peek at many show vehicles and current trends, and kick off what will be another amazing SEMA Show. Open exclusively to exhibitors and media, the event includes refreshments, the debut of select vehicle builds revealed on stage, and the SEMA Awards which highlights the hottest vehicles – all before the SEMA Show officially opens for business on Tuesday morning.


Cars & Coffee, SEMA Edition

Tuesday-Friday, November 5 - 8, 2019 | 8:00am - 9:00am | Las Vegas Convention Center, Optima Alley

**No tickets required**
Among the attractions at the SEMA Show will be Cars & Coffee, SEMA Edition. Each morning of the Show, Cars & Coffee gives attendees a great place to start their day. Check out some cool vehicles, mingle with colleagues and then get a jumpstart on your day.

New Products Breakfast

Tuesday, November 5, 2019 | 7:30am - 9:00am | Westgate Las Vegas Casino & Hotel, Paradise Event Center

SEMA's annual New Product Awards competition recognizes outstanding achievements in the development of products being introduced to the automotive specialty-equipment market at the SEMA Show. Products are judged in 16 award categories, and each category will have one winner and two runners-up. Join us as we officially kick off the SEMA Show and the industry's most important week of business. For more information about entering the New Products Showcase, visit


Brew Talks

Tuesday, November 5 & Wednesday, November 6, 2019 | 4:00pm - 5:00pm | Las Vegas Convention Center, N258

Buy a beer, pull up a seat, and join SEMA for an entertaining conversation with personalities from the automotive, music, and business world. Learn what makes these successful people tick and what fuels their passion. Cash bar.


TORA Happy Hour

Tuesday, November 5, 2019 | 4:00pm - 5:00pm | Las Vegas Convention Center, TORA Booth #34185

Join council members, select-committee members and SEMA staff for a happy hour on the Show floor in the TORA Booth #34185. The event will kick off just before the close of the first day of the Show on Tuesday, November 5. Surrounded by the hottest truck builds in the world, you'll enjoy free beverages and conversation with fellow truck and off-road industry associates.

There is always much excitement and buzz surrounding the SEMA Show; what better way to wind down from the first day than swapping stories with industry friends and making new connections?



Breakfast with ARMO

Wednesday, November 6, 2019 | 7:30am - 9:00am | Westgate Las Vegas Hotel, Conference Rooms 7-9

The Automotive Restoration Market Organization (ARMO) is holding a general membership meeting at the 2018 SEMA Show. All ARMO members at the show are encouraged to attend the meeting to learn about the latest council initiatives and discuss industry specific ideas and concerns.

A continental breakfast will be served starting at 7:30am providing ARMO members the opportunity to sit and catch up with old industry friends and make new connections.


NHRA Breakfast

Wednesday, November 6, 2019 | 7:30am - 9:00am | Westgate Las Vegas Casino & Hotel, Paradise Event Center

The much-anticipated and popular annual NHRA Breakfast is always a standing-room-only event. The breakfast will once again include several interesting personalities from the world of drag racing. Don't miss this popular event. Continental breakfast will be served.


PRO Booth Happy Hour

Wednesday, November 6, 2019 | 4:00pm - 5:00pm | Las Vegas Convention Center, PRO Booth #13113

PRO will be hosting a happy hour in their booth from 4:00pm- 5:00 p.m. on Wednesday, November 6. Join PRO members and fellow restylers to wind down from a long day on the Show floor with free beverages and engaging conversation. Discuss different topics relating to our industry, including the emerging market of retrofitting safety features into vehicles, and what you can do for your business to prosper.

Learn more about the benefits of a PRO membership and connect with select-committee members who can help you get plugged in. The council offers many volunteer opportunities that lend a way to give back to the industry.



PRO General Membership Meeting

Thursday, November 7, 2019 | 7:30am - 9:00am | Las Vegas Convention Center, N232

Join the Professional Restylers Organization (PRO) for breakfast and a general membership meeting Thursday, November 1. This event will serve as a great opportunity to hear council updates directly from PRO leadership and for members to learn about the benefits and resources available to their businesses. Meeting attendees will openly discuss the state of the industry, voice concerns about roadblocks their company is facing and learn how the council can work towards solutions.


Coffee and Conversation presented by WTC

Thursday, November 7, 2019 | 7:30am - 9:00am | Las Vegas Convention Center, Inside Lower South 1

Come out and enjoy bagels and coffee with the Wheel and Tire Council (WTC) the morning of Thursday, November 7, just inside the West entrance to the Global Tire Expo located in Lower South Hall. Get your day started with energy and engaging conversations on the latest wheel and tire trends. Learn about updates to council initiatives and resources that are available to member companies.

Select-committee members and SEMA staff will be on hand to discuss how individuals can become more involved in the industry through the WTC.


SEMA Show Industry Awards Reception & Banquet

Thursday, November 7, 2019 | 6:00pm - 10:00pm | Westgate, Garden Patio & Paradise Event Center

The SEMA Industry Awards Banquet is the automotive specialty-equipment market's premier awards ceremony where industry excellence and achievements are celebrated. Held annually, the event is the industry's single largest gala attended by nearly 3,000 automotive icons, professionals, supporters and celebrities. This year's event will feature a networking cocktail hour, delicious dinner and special entertainment. The program also includes the announcement of the SEMA Person of the Year, Manufacturer of the Year, WD of the Year, Rep Agency of the Year, Gen-III Innovator of the Year and tributes to this year's SEMA Hall of Fame inductees: Bob Chandler, Bruce Crower and Marla Moore.

For more information, visit



SEMA Cruise

Friday, November 8, 2019 | 4:00pm | Las Vegas Convention Center, Silver Drive/Red Road

**No tickets required**
The capper for the 2019 SEMA Show will be the annual SEMA Cruise. This parade of rolling art is now one of the most-anticipated aspects of the annual gathering by the local populace. The cruise begins when the Show ends at 4:00 p.m. on Friday. The festivities include awards, giveaways, entertainment and seating for the crowd—expanded this year with additional bleachers. The parade culminates in SEMA Ignited. It's a great way to celebrate a fantastic week of innovation and industry networking.

SEMA Battle of the Builders Competition Winner crowned at SEMA Ignited

Friday, November 8, 2019 | 7:00pm - 7:30pm | Las Vegas Convention Center, Platinum Lot

Car customizers take extraordinary machines and make them even better. Along the way, the vehicles and products displayed at the SEMA Show set the trends for the rest of us to follow. SEMA is going to highlight the vehicles and their builders for the one shot to steal the spotlight at the 2019 SEMA Show and SEMA Ignited in Las Vegas. See who will be crowned the 2019 SEMA Battle of the Builders winner. Have a feature or booth vehicle at SEMA and interested in being considered for this special honor?


SEMA Ignited

Friday, November 8, 2019 | 3:00pm - 10:00pm | Las Vegas Convention Center, Platinum Lot

The world's most unique and celebrated customized vehicles from the 2019 SEMA Show will gather and be accessible to the public on Friday afternoon, as the SEMA Cruise concludes at SEMA Ignited. The event will give consumers a rare opportunity to collect and share images of hundreds of customized vehicles featuring the newest and most innovative products from the 2019 SEMA Show. The Friday night event will include food trucks, music, entertainment, drifting, automotive celebrities, builders and more. Badge holders are admitted to SEMA Ignited at no cost. General admission tickets are $20.00. Tickets for the Premium Reserved Seating Section are $75.00.